RFPs & RFQs

RFP: Marketing, Social Media & Media Relations: Implementation Services

The Lake Worth Beach Community Redevelopment Agency (CRA) is soliciting qualified proposals from experienced marketing, advertising, public relations, social media and/or media relations firms to raise awareness of the CRA (the client) and City of Lake Worth Beach. This awareness is to be made through overall marketing, initiative management and social media monitoring and management and by working closely with the CRA Staff.

The firm or consultant(s) should show the ability to develop and produce a comprehensive marketing campaign to drive redevelopment of property within the CRA’s Redevelopment Area, with associated business attraction and retention, involve property owners, and position the CRA and the City of Lake Worth Beach as a desirable place to redevelop and invest. The campaign should enhance general perception with strategies to help capitalize on the City of Lake Worth Beach’s assets, quality of life and ability to attract new investment and job opportunities.

Over a three-year period, the CRA will provide funding for marketing/ advertising and the production of useful materials to promote the redevelopment of the CRA’s Redevelopment Area and the City of Lake Worth Beach, subject to the City’s participation. The first year of activities of management and production has an initial budget of $260K which may be expanded by City involvement.

Deadline: May 20

Contact: Chris Dabros here.